Diageo logo

On Premise Manager - Illinois

Chicago, IL

Diageo is a world-class leader in beverage alcohol with an outstanding collection of brands across spirits and beer! Diageo has over 200 outstanding brands – old and new, large and small, global and local, with brands sold in 180 countries at almost every price point, in every category to meet consumer demand. With revenues in excess of £11.8 billion, it is a constituent of the FTSE 100.

Diageo is the leading spirit player in every region of the world, highlighting a broad portfolio of both international and local brands. Diageo leads the top two largest spirit brands in the world, Johnnie Walker and Smirnoff, and 20 of the world’s top 100 spirit brands. Its portfolio includes Crown Royal, Cîroc and Ketel One vodkas, Captain Morgan, Buchanans, Don Julio, Casamigo’s, Tanqueray, Baileys and Guinness!

Purpose/Scope of Role:
  The On-Premise Manager, Illinois will lead superior execution in the On-Premise across Illinois and leads the attainment of the market level channel plan.   The successful candidate will be directly responsible for assigned regional influential customer accounts.  In addition, this role will coordinate a team of outside agency specialists assigned to region.  This person will lead in the communication and own the execution of the channel initiatives / plans across the market.     

Role, Key Results:
  • Regional Accounts Management
  • Own the Channel Plan Attainment (Route to Market)
  • Owns National Strategy & Segmentation Adherence in Region 
  • Wiring across functions (Performance, Activation, RGM, etc.)
  • Joint Business Planning with distributor partners
  • Financial Management
  • State On Premise Compliance

Role, Key Responsibilities:

Primary salesperson for pre-identified Regional Accounts within the market.  Responsible for growing points of distribution of key Flight Plan brands and selling Diageo brands into Top 3 Serves on Permanent Menus

Build and own Diageo’s On-Premise plan in specified market in conjunction with the Regional Director On-Premise and distributor teams

Accountable for actively identifying and communicating gaps/opportunities of the channel plan to their respective Regional Director On-Premise.

Work cross functionally to assist in the local allocation of resources, such as trade, A&P, and incremental spending 

Collaborate with central On-Premise Strategy and Marketing Managers for any market needs and opportunities, and be the overall in-market field expert to the central On-Premise team

Accountable for key must win account relationships in region

First point of contact for any issues/challenges/opportunities at the market level

Communicates all channel programming/initiatives to local teams to ensure understanding & gain feedback

Collaborative Leadership:
  • Leverage & Amplify all cross-functional resources
  • Maintain a strong, positive working relationship with partners while driving a culture of accountability

Winning Attributes:
  • Resourceful and proactive – takes initiative
  • Data Driven- able to develop and understand data to identify key opportunities
  • Excellent communicator maintaining a simple is best approach
  • High standards of accuracy
  • Comfortable with constructive feedback
  • Organized and good decision maker

Qualifications and Experience Required:
  • 5+ years of experience CPG sales experience
  • Direct On-Premise customer selling experience preferred
  • Experience in direct buyer/decision maker across Multi Unit outlets preferred
  • Distributor/Broker experience/management a plus
  • Expected to be extremely self-motivated and goal-oriented
  • Strong organizational, communication and influencing skills are required
  • Experience working across a diverse beverage alcohol distributor network preferred
Salary Range

Minimum Salary

Maximum Salary